PROFESSOR ATUL K. SHAH www.atulkshah.co.uk

Globally renowned expert advisor and broadcaster on culture, accounting, finance, business ethics, holistic education and leadership

The Crisis of Financial Fundamentalism

Finance, once a tool for resource allocation and economic stability, has transformed into a dogmatic system that serves the interests of a global elite while perpetuating inequality, environmental destruction, and systemic crises. Financial institutions, policies, and theories have been shaped by Eurocentric, neoliberal ideologies that privilege speculative capital over human well-being, placing profit above people and the planet.

This manifesto calls for a radical transformation—one that decolonizes finance, dismantles its fundamentalist doctrines, and establishes ethical, sustainable, and community-driven financial systems that serve humanity as a whole.


1. Exposing the Myths of Financial Dogma

1.1. Myth: “Markets Are Omniscient and Self-Regulating”

Reality: Markets are manipulated by powerful financial actors and fail repeatedly, leading to crises that disproportionately harm the vulnerable.

1.2. Myth: “Endless Growth is the Key to Prosperity”

Reality: Infinite economic growth on a finite planet is unsustainable and leads to environmental destruction, resource depletion, and social instability.

1.3. Myth: “Wealth Reflects Merit and Hard Work”

Reality: Financial success is often built on inherited wealth, exploitation, tax avoidance, and regulatory capture rather than merit or productivity.

1.4. Myth: “Financial Institutions Act in the Public Interest”

Reality: Banks and corporations prioritize short-term profits, often at the expense of social and environmental well-being.


2. Decolonizing Financial Systems

2.1. Recognizing Alternative Economic Models

  • Shift away from the Western-centric, neoliberal financial order and embrace diverse economic models that prioritize sustainability, cooperation, and well-being.
  • Integrate principles from indigenous finance, Jain economics, Islamic finance, and cooperative banking systems.

2.2. Breaking the Stranglehold of Financial Elites

  • Democratize banking by supporting public and cooperative banks that reinvest profits into communities rather than extract wealth.
  • Regulate financial institutions to prevent monopolistic power and speculative excess.
  • Introduce wealth taxes and financial transaction taxes to curb excessive accumulation by a small elite.

2.3. Rejecting Debt Colonialism

  • Cancel unjust sovereign debts imposed on the Global South, which perpetuate economic dependence and inequality.
  • Shift global financial institutions (IMF, World Bank) away from predatory lending and toward genuine development partnerships.
  • Establish regional financial institutions that serve local needs rather than Western capital interests.

3. Rebuilding Finance for the Public Good

3.1. Ethical and Sustainable Banking

  • Promote community banking models that reinvest in local economies and prioritize ethical lending practices.
  • Support financial institutions that divest from fossil fuels, arms manufacturing, and exploitative industries.
  • Strengthen financial inclusion by expanding access to fair credit, alternative currencies, and cooperative financial structures.

3.2. Replacing Shareholder Capitalism with Stakeholder Finance

  • Shift corporate governance models toward stakeholder capitalism, ensuring that workers, communities, and the environment have a say in financial decisions.
  • Establish legally binding requirements for corporations to align their financial activities with human rights and ecological sustainability.
  • Mandate ethical investment practices in pension funds, mutual funds, and sovereign wealth funds.

3.3. Democratizing Monetary Policy

  • Challenge the dominance of central banks serving financial markets instead of society.
  • Implement participatory budgeting and community-driven financial planning.
  • Support alternative currencies and decentralized financial models that empower local communities.

4. Rethinking Financial Education and Media

4.1. Transforming Business and Economics Education

  • Replace the neoliberal, profit-driven business curriculum with pluralist approaches that incorporate ethics, sustainability, and alternative economic models.
  • Teach the historical and political roots of financial crises, inequality, and exploitation.
  • Encourage critical thinking on money, banking, and systemic risk rather than blind faith in financial models.

4.2. Challenging Financial Media and Propaganda

  • Expose conflicts of interest in mainstream financial media that serve elite agendas.
  • Support independent journalism that investigates corruption, inequality, and systemic failures in finance.
  • Make financial literacy accessible to marginalized communities to prevent financial exploitation.

5. A Call to Action: Building a Just Financial Future

This manifesto is not just a critique; it is a roadmap for financial transformation. We call on policymakers, academics, activists, and global citizens to:

  • Dismantle exploitative financial structures that concentrate wealth and power.
  • Support ethical finance movements that prioritize people and planet over profits.
  • Hold financial institutions accountable for their role in inequality, crises, and environmental degradation.
  • Create financial systems that serve the real economy and uplift human dignity rather than fuel speculation and greed.

A just, sustainable financial future is possible—but only if we challenge financial fundamentalism, decolonize economic thought, and build an economy that serves all of humanity.